Showing results for “testimonials”
Do customers buy on price?
Your immediate response might well be “yes, of course they do!”
Since 2008, The UK has found itself in the deepest recession of recent years. As such, you’d be forgiven for thinking that your potential new customers are buying purely on price alone. But even though money might be incredibly tight, more often than not, they don’t.
This doesn’t mean that they don’t factor in price – of course they do. Everyone does, but it’s value on which people will base their decisions.
How to avoid rogue tradesmen
If it’s not the news that tells us of rogue tradesmen, it’s the TV. Such is the problem these days, that there are now dedicated programs who’s mission it is to uncover and expose these bad apples. It does seem to be a growing problem in the UK.
However, not all tradesmen are rogues and most will do an honest and fair job for a fair price. There are key things you should look for when picking any tradesman to do work on your home – and a few things to be aware of.
Convert more enquiries into sales
Turning prospects into customers can, for some, be a confusing challenge. Many fall into the trap of feeling the need to offer the lowest price, but price alone is rarely the deciding factor.
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